Paid Campaigns Built to Convert, Not Just Click
More clicks mean nothing without more revenue. We manage Google Ads and Meta Ads around cost-per-acquisition and ROAS – not vanity click or reach numbers.
Why Your Current PPC Isn’t Working
01
Wasted Spend Hides in Plain Sight
Broken conversion tracking, bloated keyword lists, and poor account structure quietly burn budget every day – on Google or Meta.
02
More Clicks Isn’t the Goal
A campaign optimized for clicks or reach alone can look busy and still lose money. We optimize for what actually pays.
Why brands switch to us
Why Us
Accountable to CPA and ROAS
Every campaign, on every platform, measured against cost-per-acquisition and return, not just CTR or reach.
Why Us
Conversion Tracking Done Right
We audit and fix tracking (Google Ads + Meta Pixel/CAPI) before touching a single bid or budget.
Why Us
Budget Allocated Across Platforms
Not Locked to One, We shift spend between Google and Meta based on where it’s actually converting, not habit.
Account & Conversion Tracking Audit (Google Ads + Meta)
Campaign Structure & Budget Rebuild Across Platforms
Launch & Bid/Budget Strategy Optimization
Ongoing Testing & Cross-Platform Reporting
Everything Included in Your PPC Campaign
Breakdown of the technical, content, and reporting deliverables driving your organic growth:
✓ Full Google Ads & Meta Ads account audit
01
✓ Conversion tracking setup/repair (Google Ads + Meta Pixel/Conversions API)
02
✓ Campaign & ad group/ad set restructuring across platforms
03
✓ Ad copy & creative testing (search, display, and social formats)
04
✓ Cross-platform budget allocation based on performance, not fixed splits
05
✓ Weekly/monthly performance reporting tied to CPA and ROAS
06
Built for growth-stage and enterprise teams alike

Allure Avani

Artistic Yoga

KFI

Madge Beauty

The Mr Group
Everything you need to know
How much does PPC management cost?
Our management fees depend on your total campaign scope, ad spend volume, and growth targets. Rather than hidden markups, we keep billing straightforward and transparent. Management fees are always separate from your direct ad spend paid to Google or Meta, ensuring every dollar going toward your advertising budget is tracked directly against your acquisition targets.
Do you manage both Google Ads and Meta Ads, or just one?
We manage both. In fact, managing both under a single unified strategy yields the strongest results. Google Ads captures active search intent from buyers looking for your solution right now, while Meta Ads (Facebook & Instagram) builds audience awareness, generates demand, and retargets mid-funnel prospects.
How do you decide how much budget goes to Google vs. Meta?
We don’t lock your budget into rigid, static splits. Initial allocation is determined by your industry and buyer journey—for example, high-intent B2B or local services often lean heavily into Google Search, while visual D2C brands lean into Meta. Once launched, we dynamically shift budget toward whichever platform is delivering the lowest Cost-Per-Acquisition (CPA) and highest Return on Ad Spend (ROAS).
How is Outcomes Digital's approach different from a typical PPC agency?
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Focus on Revenue, Not Vanity Metrics: Typical agencies report on impressions, clicks, or CTRs. We optimize for high-intent conversions, CPA, and actual bottom-line revenue.
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Tracking & Attribution First: Before spending ad dollars, we audit and repair tracking setups (Google Ads + Meta Pixel/Conversions API) to ensure data is 100% reliable.
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Agile Cross-Platform Optimization: We move spend fluidly between Google and Meta based on live conversion performance rather than set platform silos.
How soon will I see results from paid campaigns?
Paid campaigns can generate traffic and immediate leads within days of launch. However, optimal performance—where CPA drops and ROAS reaches its peak—typically takes 3 to 4 weeks. This initial window allows algorithms to complete learning phases, gather performance data, and enable us to execute actionable bid, audience, and ad creative tests.

